Hi, I’m Jacob Allison — a senior graphic designer based in Michigan.
I specialize in building brand identity systems that are equal parts strategic and expressive — whether it's for a neighborhood brewery, a sci-fi universe, or a sustainable clothing label. My work combines clean visual design with immersive storytelling and real-world usability.
With a background in brand development, print design, and motion graphics, I create visual systems that scale — from logos and signage to digital campaigns and merchandise. I’m especially passionate about helping small businesses, startups, and fictional worlds feel like fully realized brands.
When I’m not designing, I’m probably working on personal creative projects, collecting design references from vintage type catalogs, or imagining alternate futures.

Graphic designer focused on branding, print, and visual storytelling.
City Runner – A multi-platform branding campaign for a fictional cyberpunk world—complete with identity, apparel, posters, and worldbuilding narrative.
City Runner – A multi-platform branding campaign for a fictional cyberpunk world—complete with identity, apparel, posters, and worldbuilding narrative.
Pub House Brewery – Rustic Michigan-based brewery branding including labels, signage, and merchandise.
Pub House Brewery – Rustic Michigan-based brewery branding including labels, signage, and merchandise.
Canyon Clothing Co – Sustainable outdoor lifestyle brand designed around seasonal storytelling.
Canyon Clothing Co – Sustainable outdoor lifestyle brand designed around seasonal storytelling.
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